DESCRIPTION: What type of item do you need the quote for? (Flyer, Business Card,
Brochure, Book, Catalogue)

QUANTITY: How many of the above item do you need?

NUMBER OF PAGES: How many pages does your document have? For example, if is it a 12 page brochure, enter 12. For documents such as flyers or business cards, enter 1.

FOLDED SIZE: What is the size of your document once folded?
For example, if you fold an A4 sheet to fit a DL envelope, the folded size is the 1/3 A4 (210mm x 99mm). If your document is not folded ignore this section.

PAGE SIZE: This is the size of your document, flyer or card. If the document is to be folded, please specify in the “Folded Size” box below. When entering the page size please use millimeters. To convert inches to millimeters, multiply by 25.4 (Example, to convert 8.5 inches into millimeters is as following: 8.5 x 25.4 = m215.9mm. Rounded to nearest millimeter = 216mm)

STOCK: The paper you require for document, business card, flyer or brochure. If you are
unsure of which type of stock to use, select “Don’t know” from the drop menu. We will pick a suitable stock based on the document details you have provided to us and we will send a sample of the paper to you before printing, should you require.

GUIDELINES: To give an idea of different paper weights, standard A4 photocopying paper is 80gm, and standard business cards are 300gm. There is a broad range of paper weights from 70gm to 150gm (Paper), 160gm to 190gm (Light Card) and from 200gm to 350gm (Board).

TEXT STOCK: The paper you require for the inside of your multi-page brochure, booklet, report or document. Example: A standard book or magazine will often have a 130gm TEXT STOCK and a 300gm COVER STOCK.

COVER STOCK: This is the paper you require for the outside 4 pages of your document, if it is different from the inside of the document. If it is not, then your piece is a "self cover".

TEXT INK: The colour you require for the inside of your document.

INKS/COLOURS: There are 2 methods of printing: Spot Colour (Example: 1 colour black ink) and Full-Colour (Colour photographs, etc.)

FULL COLOUR: Full colour is achieved using 4 coloured inks: Cyan (Pale Blue), Magenta (Pinky Red), Yellow and Black. When used together, these 4 colours can produce almost any other colour, and this method is used world wide for printing of magazines and books.

SPOT COLOUR: These are specific ink colours known as Pantone Colours. There are in excess of 1,000 Pantone Coloured Inks. PANTONE / PMS: Pantone Colours are inks used for specific colours. There are over 1,000 Pantone Colours, ranging from Black to Gray, Red, Blue, Green, Pink, Purple and almost every colour in between, including luminous (day-glow) inks. The Pantone Colour system is a printing industry standard used to pick the same colour every time. (However, due to many factors, there is often a slight variation of colour from paper to paper and press to press.)

BLEEDS: A bleed occurs when your document or design has image or print going to the very
edge of the paper. If your bleed on one side goes completely across the page, that is know as
a full bleed, or bleed all around.

CAMERA READY ARTWORK: This is artwork on board, paper or disk this is ready to print as is. Camera ready artwork requires no amendments or alterations. If there is more than one colour, the artwork should be supplied on disk in a suitable format (See below). A composite (Black and White/Colour printout) of your separations should also be included as a guide for press.

FILM: This is film that is ready to be "stripped" (pieced) together with other pieces of
composed film in order to then have "plate ready" film. It is the plate ready film that is used to
"burn" or make the plates to print with.

OUTPUT READY DISK: A disk that is complete and does not require any further production. This disk should also contain all images and fonts used.

SCANNING:
REFLECTIVES: A print made from your original photograph.
SCANS FROM TRANSPARANCIES: Scanning is the process that converts your images to
digital file from transparencies (slides) or negatives.

HALF TONES: A black and white photo shot with a camera with a honeycombed lens or scanned, that recreates your image as a series of dots required in printing.

TYPEFACE: To chose the appropriate font (typeface) and type your copy and laying it out on the page.

DESIGN: Combining your type, images, colours logo and other items into a finished eye pleasing piece for output of film.

DIE CUT & SCORE: To die cut or score a piece is to make a "steel rule" die, which is composed of thin pieces of steel that will be used to stamp a line or rule where your piece needs to fold. This action compresses the paper and allows for ease of folding and prevents the paper from cracking. A common example of this is a "presentation folder with pocket". The glue flap that is used on the pocket, as well as the pocket and the slit cut to hold a business card are examples of die cutting.

FOLD TYPE: The type of fold you require in order to finish your piece. A letter fold is a paper folded in thirds with each end folding towards the centre. A "z" fold differs in that one third of the sheet folds to the front and the other to the rear and so on.

SADDLE STITCH: Two staples added to the centre of the piece on the fold line, with the head of the staple on the outside of the folded piece.

PERFECT BIND: A squared off edge, with scored hinges for ease of opening and glued in pages define this type of bindery. An example would be your standard "pocket" or "soft cover" book, as opposed to a "case bind" which is hard cover binding.

PERFORATE: To perforate or die score in holes that allow one to cleanly remove a coupon or page from the piece with ease and not destroy the piece. If the perforation goes from top to bottom, that is a vertical perforation. If from side to side, it is a horizontal perforation.

HOLES: Punching or die scoring holes in the piece to allow for binder or other use.

FOIL: To foil stamp create a stamping tool, known as a die and stamping a metallic foil onto the paper.

EMBOSS: To create a die and stamp the paper from the rear in order to create a raised effect. De-bossing would stamp the paper from the front in order to create a sunken effect. If the embossing or de-bossing does not touch ink or a foil, then it is referred to as "blind" embossing. Should it touch ink, or have a foil on top of it, this is referred to as "registered" embossing.